Department: Marketing
Company: Drishti Group
About Drishtigroup
At Drishtigroup, we are a group of companies united by a shared vision of innovation and impact. Our ventures in lifesaving robotics, beach safety, marine services, and premium hospitality tell stories that redefine industries, inspire communities, and create lasting change. As the backbone of beach safety in India, our trained lifeguarding force has saved over 8,000 lives from drowning, embodying a legacy of lifesaving excellence and our unwavering commitment to creating safer, better experiences every day.
This role offers a unique opportunity to work at the intersection of innovation and purpose. You will collaborate with senior leadership, key stakeholders, and cross-functional teams to craft narratives that amplify our mission and vision. If you thrive on the challenge of aligning diverse business goals into a unified marketing strategy, this is the role for you.
What You will be doing
Strategic Storytelling & Marketing Leadership
Design and implement a comprehensive marketing roadmap aligned with the business objectives of Drishtigroup’s diverse verticals.
Partner closely with senior management and department heads to uncover and communicate the stories behind our innovations and services.
Building Marketing Collaterals
Create compelling and impactful presentations, brochures, and other marketing materials that embody our brand’s essence.
Drive branding initiatives across ventures, ensuring consistency and a strong market presence.
Digital & Performance
Own and oversee the digital marketing strategy, encompassing SEO, SEM, social media, and performance marketing.
Collaborate with and manage external agencies to deliver high-quality digital and social campaigns.
Leverage data-driven insights to evaluate campaign effectiveness and refine strategies.
Cross-Functional Collaboration & Execution
Collaborate across departments, from engineering and operations to hospitality and sales, ensuring cohesive marketing strategies.
Translate insights into actionable campaigns that drive engagement and measurable business results.
What we hope to see in You:
A proven track record in marketing roles (level will depend on experience).
Exceptional communication and storytelling skills.
Strong understanding of digital marketing, including managing performance campaigns and social media.
A creative and collaborative mindset, with a focus on driving impactful results.
MBA or comparable postgraduate diploma business programs
Any entrepreneurial experience is a plus
Experience working across industries or verticals is a plus.